Baidu, Inc.

NASDAQ•BIDU

CEO: Mr. Yanhong Li

Sector: Communication Services

Industry: Internet Content & Information

Listing Date: 2005-08-05

Baidu, Inc. provides online marketing and cloud services through an internet platform in the People's Republic of China. It operates in two segments, Baidu Core and iQIYI. The Baidu Core segment offers search-based, feed-based, and other online marketing services; cloud services; and products and other services from AI initiatives. This segment also operates Haokan, a user generated and professionally produced short videos platform. The iQIYI segment operates an online entertainment video platform that offers original, professionally produced, and partner-generated content. The company was incorporated in 2000 and is headquartered in Beijing, the People's Republic of China.

Contact Information

Baidu Campus, No. 10 Shangdi 10th Street Haidian District, Beijing, 100085, China

86-10-5992-8888

ir.baidu.com

Market Cap

$39.38B

P/E (TTM)

781.4

26.8

Dividend Yield

52W High

$165.30

52W Low

$83.30

52W Range

40%

Rank28Top 16.1%

5.3

F-Score

Modified Piotroski Analysis

Based on 10-year fundamentals

Average • 5.3 / 9 points

Scoring Range (0-9)

8-9: Excellent Value

6-7: Strong Fundamentals

4-5: Average Quality

0-3: Weak Performance

Data Period: 2016-2025

Financial Dashboard

Q1 2026 Data

Revenue

$4.60B+0.00%

4-Quarter Trend

EPS

$1.46+0.00%

4-Quarter Trend

FCF

$0.00+0.00%

4-Quarter Trend

2025 Annual Earnings Highlights

Key Highlights

Net Income Plummets Net income attributable to Baidu RMB 5,589M (US$ 799M) in 2025; major factor was RMB 16.2B long-lived asset impairment.

Total Revenue Declines Total revenue RMB 129.1B (US$ 18.5B) in 2025, down 3% from 2024, driven by online marketing weakness.

Core Business Revenue Dip Baidu General Business revenue RMB 102.5B (US$ 14.7B) in 2025, down 2% due to AI monetization impact.

YY Live Acquisition Closed Completed YY Live acquisition for approximately US$ 2.1B in February 2025, integrating video streaming business.

Risk Factors

Major Asset Impairment RMB 16.2B impairment loss recognized on Core asset group in 2025, severely impacting operating results and net income.

PRC Regulatory Uncertainty Contractual arrangements face uncertainty regarding PRC laws; failure to comply risks sanctions or forced restructuring of VIEs.

Online Marketing Demand Revenue decline due to challenging macroeconomic environment and AI transformation impacting customer advertising budgets.

US Trading Prohibition Risk Future PCAOB inspection failures could lead to ADSs prohibition from US trading under HFCAA, affecting liquidity.

Outlook

AI Investment Focus Continued heavy investment in AI technology, including generative AI and foundation models like ERNIE 5.0 release.

New Dividend Policy Board approved first dividend policy in Q1 2026; first payment expected in 2026, subject to board discretion.

Apollo Go Expansion Intelligent Driving expands Apollo Go footprint to 26 cities globally as of February 2026, commencing fully driverless operations.

R&D Expense Reduction R&D expenses decreased 8% in 2025 to RMB 20.4B, primarily due to lower personnel-related expenses.

Peer Comparison

Revenue (TTM)

CHTR

$54.64B

-0.9%

WBD

$37.21B

-3.0%

LYV

$25.61B

+12.6%

Gross Margin (Latest Quarter)

PINS

76.3%

+0.6pp

WBD

47.8%

+3.4pp

TME

44.9%

+0.9pp

Key Metrics

Symbol	Market Cap	P/E (TTM)	ROE (TTM)	Debt to Assets
WBD	$67.64B	-38.7	-4.9%	1.5%
LYV	$40.15B	479.2	33.0%	40.6%
BIDU	$39.38B	781.4	0.1%	20.9%

Long-Term Trends

Last 4 Quarters

Revenue

Net Income

Operating Cash Flow

4Q Revenue CAGR

0.6%

Moderate Growth

4Q Net Income CAGR

-21.3%

Declining Profitability

Cash Flow Stability

50%

Cash Flow Needs Attention

Deep Research

Next earnings:Aug 19, 2026

EPS:$1.91

Revenue:$4.93B

Financials

Earnings Calls

Reports

News

Income Statement

Balance Sheet

Cash Flow Statement

Ratios

% Chg.

Income Statement	LTM

No Data